Fundamentals of business marketing research [electronic resource] / [edited by] David A. Reid, Richard E. Plank.
Tipo de material:![Texto](/opac-tmpl/lib/famfamfam/BK.png)
- 9780789033147 (online)
- 9781000112016 (online)
- 9781000156829 (online)
- 9781003063834 (online)
- Fundamentals of business marketing research (Online)
- Journal of business-to-business marketing.
- HF5415.1263 .F86 2004
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"This book is a compilation of articles that appeared previously in the Journal of business-to-business marketing, 7 (2-3) (2000): 2-185; 7 (4) (2000): 3-5, 11-67; and 9 (4) (2000): 123-126"--T.p. verso."
Includes bibliographical references and index.
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