000 | 00756nam a22002534504500 | ||
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999 |
_c28042 _d28042 |
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008 | 092011e20072007////////r///////////spa/d | ||
020 | _a9789701062012 | ||
040 |
_aSV-SoUDB _bspa |
||
041 | _aspa | ||
082 | 0 |
_a658.81 _bS792 _c2007 |
|
100 | 1 | 0 | _aStanton, William J. |
245 | 1 | 0 |
_aFundamentos de Marketing. / _cWilliam J. Stanton, Michael J. Etzel y Bruce J. Walker |
250 | _a14a ed. | ||
260 |
_aMéxico: _bMcGraw-Hill, _c2007 |
||
300 |
_a741 p. ; _c29 cm. |
||
650 | 0 | 4 | _aMARKETING |
650 | 0 | 4 | _aFUNDAMENTOS DE MERCADO |
650 | 0 | 4 | _aMERCADOTECNIA |
650 | 0 | 4 | _aCIENCIAS ECONOMICAS |
700 | 1 |
_91743 _aEtzel, Michael J. |
|
700 | 1 |
_91735 _aWalker, Bruce J. |
|
942 |
_2ddc _b29/03/2000 _cLIB _eJorge Bonilla |