000			01987cam a2200289 a 4500
001			16136751
005			20241121085744.0
008			100315s20102010enka b 001 0 eng
010			_a 2010011226
020			_a9780521515986
040			_aSV-SoUDB _bspa
041			_aeng
042			_apcc
082	0	0	_a658.4 _bG562 _c2010
245	0	0	_aGlobal challenges in responsible business / _cEdited by Craig Smith, CB Bhattacharya, David Vogel and David I. Levine
260			_aNew York : _bCambridge University Press, _c2010
300			_axxii, 309 p. : _c24 cm.
490	0		_aCambridge companions to management
504			_aIncludes bibliographical references and index.
520			_a"Corporate responsibility has gone global. It has secured the attention of business leaders, governments and NGOs to an unprecedented extent. Increasingly, it is argued that business must play a constructive role in addressing massive global challenges. Business is not responsible for causing most of the problems associated with, for example, extreme poverty and hunger, child mortality and HIV/AIDS. However, it is often claimed that business has a responsibility to help ameliorate many of these problems and, indeed, it may be the only institution capable of effectively addressing some of them. Global Challenges in Responsible Business addresses the implications for business of corporate responsibility in the context of globalization and the social and environmental problems we face today. Featuring research from Europe, North America, Asia and Africa, it focuses on three major themes: embedding corporate responsibility, corporate responsibility and marketing, and corporate responsibility in developing countries"--
650	1	7	_aCULTURA CORPORATIVA _2LEMB _9990
653			_aRESPONSABILIDAD SOCIAL
700	1		_aSmith, N. Craig _94023 _eEditor
700	1		_aBhattacharya, C. B. _94024 _eEditor
942			_2ddc _b2024-11-20 _cL-3 _eManuel García
999			_c1119381 _d1119381