Black brands : (in the age of transparency): who really manufactures the products sold by leading brands? /
Fernando Olivares (dir.) ; foreword by Al Ries ; translators, Sonsoles Arroyo Planelles, Víctor Manuel Pina Medina and Isaac Pradel Leal.
- First edition: June 2019.
- 1 recurso en línea (363 páginas) : ilustraciones (color)
Incluye referencias bibliográficas.
9788417835255
Responsabilidad social de la empresa. Marcas comerciales. Social responsibility of business. Trademarks.