Fundamentals of business marketing research  [electronic resource] / 
[edited by] David A. Reid, Richard E. Plank. 
 - New York :  Best Business Books,  c2004. 
<br/><br/> "This book is a compilation of articles that appeared previously in the Journal of business-to-business marketing, 7 (2-3) (2000): 2-185; 7 (4) (2000): 3-5, 11-67; and 9 (4) (2000): 123-126"--T.p. verso." 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780789033147 (online) 9781000112016 (online) 9781000156829 (online) 9781003063834 (online) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing--Research.<br/>Marketing research.
<br/><br/><label>LC Class. No.: </label>HF5415.1263  / .F86 2004