TY - BOOK AU - Walter,Ekaterina AU - Gioglio,Jessica TI - The power of visual storytelling: how to use visuals, videos, and social media to market your brand. SN - 9780071823937 U1 - 659.144 PY - 2014/// CY - New York, USA PB - McGraw Hill KW - INTERNET KW - MARKETING KW - MARKETING VIRAL KW - MERCADEO KW - REDES SOCIALES KW - PUBLICIDAD KW - MEDIOS DIGITALES N2 - Filled with full-color images and thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes ER -