Renvoisé, Patrick, <br/><br/>
Neuromárketing:  el nervio de la venta / 
Patrick Renvoisé, Christophe Morin ; traducción, Xavier Olivella. 
 - Primera reimpresion.  
 - 1 online resource (206 pages)  
<br/><br/> Primera edición en lengua castellana: junio 2006.  Translation of: Selling to the old brain : how new discoveries in brain research empower you to influence any audience, anytime. San Francisco : SalesBrain, 2003. 
<br/><br/>Includes bibliographical references (pages 203-205). 
<br/><br/><label>ISBN: </label>9788490293591 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales promotion. <br/>Relationship marketing. <br/>Selling--Psychological aspects. <br/>Sales management. <br/>Success in business. <br/>Relationship marketing. 
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5410 eBook