Engineering Management Review : Competitive Intelligence. / IEEE.

Colaborador(es): Tipo de material: Recurso continuoRecurso continuoIdioma: Inglés Detalles de publicación: Estados Unidos : IEEE, 2008.Descripción: v. ; 28 cmISSN:
  • 03608581
Tema(s): Clasificación CDD:
  • EN57
Contenidos:
03- Issues in defining competitive intelligence: An exploration. By Roberta Brody. 12- Competitive intelligence in action. By John J. McGonagle Jr. and Carolyn M. Vella. 17- Competitive intelligence in business decisions - An overview. By Kamal Nayan Agarwal. 23- Using tactical intelligence to help inform strategy. By Martha Culver. 29- Business intelligence: An analysis of the literature. By Zack Jourdan, R. Kelly Rainer, Thomas E. Marshall... (etc)
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03- Issues in defining competitive intelligence: An exploration. By Roberta Brody. 12- Competitive intelligence in action. By John J. McGonagle Jr. and Carolyn M. Vella. 17- Competitive intelligence in business decisions - An overview. By Kamal Nayan Agarwal. 23- Using tactical intelligence to help inform strategy. By Martha Culver. 29- Business intelligence: An analysis of the literature. By Zack Jourdan, R. Kelly Rainer, Thomas E. Marshall... (etc)

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