Essentials of Marketing : A Marketing Strategy Planning Approach. / William D. Perreault, Joseph P. Cannon and Jerome McCarthy
Perreault, William D.
Essentials of Marketing : A Marketing Strategy Planning Approach. / William D. Perreault, Joseph P. Cannon and Jerome McCarthy - 12nd ed. - New York, Estados Unidos McGraw-Hill 2010 - 689 p. ; 28 cm.
9780073404813
MARKETING
MERCHANDISING
CIENCIAS ECONOMICAS
658.8 / P454
Essentials of Marketing : A Marketing Strategy Planning Approach. / William D. Perreault, Joseph P. Cannon and Jerome McCarthy - 12nd ed. - New York, Estados Unidos McGraw-Hill 2010 - 689 p. ; 28 cm.
9780073404813
MARKETING
MERCHANDISING
CIENCIAS ECONOMICAS
658.8 / P454